Essays and notes from the studio.
First-time founders focus on product, second-time founders focus on distribution. Can we do both?
October 10, 2022
It's easy as a developer to get carried away with automation. "If only x was built, I wouldn't have to worry about y", is a common trap. Here's how to avoid it.
January 14, 2022
You launched and nobody stuck around. How to clear the first hill.
May 18, 2021
Before you use launch as a deadline, say what it actually means.
April 26, 2021
How an inferior product can leverage its users to dominate a market
October 13, 2020
